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KARACHI:
Pakistan has captured the attention of global players in
need of outsourcing call centres because of the upcoming
conference titled "Call Centres - Investment Opportunities" to
be held here on January 29 and 30.
This was
stated by Abdullah Butt, President of newly launched Association
of Call Centre Operators on Wednesday while talking to
The News.The conference is being organised jointly by Eveready
Communications of Pakistan and Rakesh Gupta, Chief Executive
of Astra Netcom of India.
According
to details, Astra Netcom operates a 1,200-seat call centre
in India and its Chairman Rakesh Gupta was instrumental
in promoting the Indian initiative in call centres in Europe
and North America.
Because of
newly announced Indian tax measures for call centres, high
employee turnover and escalating operating costs, etc,
Gupta is now focusing on Pakistan where he is exploring
opportunities to set up a 1,000-seat call centre together
with local partners.
Not only
that, he is also actively considering routing substantial
call centre business to Pakistan, primarily because of
the opportunities available here like lower operating costs
and availability of required infrastructure.
Over 15 delegates
from North America, Europe and India have already sent
their confirmations to the conference organisers. These
include Teleopti of Sweden, which is a call centre workforce
management systems provider.
CEO Teleopti
Neil Biltz will tell the conference audience about the
issues relating with managing time and human resource in
call centres. Another delegate is the Chairman of 3D Networks
Australia, Barry Southern, with call centre outsourcing
from India in excess of $150m and growing. The company
has presence in 17 countries in the areas of customer relations
management and networking.
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